janine benyus

janine benyus

intro’d to Janine here.. via share from Luba (biomimicry via Neri et al.. but perhaps beyond education, clothes, ..):

perhaps we should be looking (listening to) these mentors – all around us

the best ideas might not be ours… they might already be invented

biomimicry – innovation inspired by nature – what in the natural world has already solved what i am trying to solve.

2 min – how to be better adapted – in all that diversity.. there is a hidden unity.. there are a set of operating instructions… how to be an earthling…

life depends on local expertise.. banks on diversity.. rewards cooperation.. wastes nothing.. upcycles everything

upcycle ness antifragility ness

3 min – perhaps our best stance is to be apprentices to these masters..

there is never nothing going on.. listen in the still..

7 min – life sees carbon dioxide as a building tool

11 min – life is really good at filtering

13 min – on water.. and asking plants how they’re growing in hot/dry conditions..

14 min – often asking how to replace a chemical.. in natural world – big paradigm shift… don’t even need the chemical.. life often uses shape instead of chemistry.. ie: color created by shape against light.. all w/o chemistry… just structure..

17 min – on rainwater cleaning rather than chemicals.. soaps… and to antibiotics.. how does nature take care of bacteria…  ie: thinfilms… repels the bacteria.. not done with chemistry… done with structure

19 min – the answers we seek.. the secrets to a sustainable world are truly all around us.. i see beauty/abundance/fewer regrets… in the natural world .. the definition of success is continuity of life.. you keep yourself/offspring alive…

20 min – what organisms have learned to do is take care of the place that’s going to take care of their offspring… create conditions conducive to life..

we have to learn how to do that.. luckily .. we’re surrounded by the answers…


perhaps we leapfrog – to a do-over

perhaps let’s do this first: free art ists

systemic change – via listening..


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Benyus has authored six books on biomimicry, including Biomimicry: Innovation Inspired by Nature. In this book she develops the basic thesis that human beings should consciously emulate nature’s genius in their designs.