april rinne

april rinne bw

April is involved with both YGL at the World Economic Forum, and the Collaborative (Consumption) Lab. She is on the board of directors of the www foundation.

her about me page:

april s about me page

April is chief strategy officer at collaborative consumption:

collaborative consumption


April will be speaking at the collaborative leadership summit sept 22-23..

other speakers include: Sir Ken, Thomas Friedman, David Butler, Robin Chase, Diana Laufenberg, Sunny Lee, Will Richardson, Bill Strickland, Tony Wagner, …


find/follow April:

link twitter



soon to be wed to Jerry.

and they are married:

jerry and apriljerry and april 2jerry and april 3

jerry and april married

oct 5, 2013

jerry & apriljerry & april wed


2014 year of shareable cities



SBCTV OPEN COFFEE 28-03-2014 in greece

share assets in idling capacities..

i need.. you have…

[ebay, zipcar, airbnb, liquid space, blahblah car, task rabbit]

individual peer to peer transacting…

unleashing micro preneurs… and building community

from asset heavy to asset light

cities – we are in massive need of policy reform for sharing economy.. and cities can greatly benefit from sharing as well…  – shareable cities resolution

33 min – example of policy changes – ie: can’t drive faster than horse and buggy 


36 min – people get involved with sharing economy because of personal current economics.. people end up staying because of community… people they are meeting..

48 min – neighborhood lending libraries.. tools, etc..

51 min – much of the sharing economy doesn’t show up in gdp.. it’s not growth… this macro issue has to be dismantled.. not reflective of true value

55 min – collaborative consumption is just one piece of a larger pie – collaborative economy

56 min – collaborative

  • consumption
  • production (square – tech shop you pay $100 to use tools)
  • finance (crowdfunding)
  • learning (online skill sharing platforms)

all come together to create the collaborative economy

1 hour – roughly – 90% at city level = 10 % at state level..

1:03 – whether or not they are taxed – sharing economy is bringing revenue to the city


april in book















break the mold.

progress toward resilience… not merely economic growth


jan 2015:

the year of the sharing economy for cities


access over ownership


feb 2015:



june 2015 – toronto (or 2014?)

The Sharing Economy is Changing Business and Lifestyles

Uber, Airbnb and Other Business Models of Success

(7 min – April says this is in 2014)

city ness


One of my favorite interviews of 2016. #Cities are where it’s at, even moreso moving forward. Thanks @reinventnet & looking forward! https://t.co/nyxn5lhx9C

Original Tweet: https://twitter.com/aprilrinne/status/816114506707320832

10 min – not sure how sharing econ..if …10% of china’s gdp by 2020 .. and business plan.. funds..  perhaps a great new econ system.. but how is it sharing..?

11 min – defining sharing of what.. but again.. those are all tied up with funding no..? how is this sharing..?

13 min – for me… generally.. econ based on access over ownership and decentralized connection thru tech.. so also .. sharing of underutilized resources… some people say 3 s’s: spaces, skills, stuff

15 min – gig/freelance/on-demand econs… all talking about our time..

20 min – seoul’s mayor called the people’s mayor


23 min – seoul people saying.. community connection is number one..  everything else will flow if we get that right..

host-life-bits via self-talk as data

25 min – some of their ambitious policies: connect retireds with college for living; every car will be shared; ..

26 min – #1 hardest thing for them.. how long it takes to change minds..

why .. as the day ness matters.. [aka: not part\ial.. for (blank)’s sake…]

27 min – they are realizing going to take the better part of a generation… they want 100% participation.. but being ok with building over a generation

37 min – barcelona and berlin.. hardest places right now to operate as a global co.. i think they’re going to regret long term… one end of spectrum.. other end.. london and amsterdam.. et al.. welcoming co’s..

40 min – sharing econ working group w/in wef.. also on urbanisation advisory board.. also on global futures of the forum..

41 min – vast majority of what happens with sharing econ is hyper local.. in fact something like airbnb is unique.. sharing has to be in another locale..

44 min – on regulation needing to come at the end.. when you understand more

46 min – the most basic bucket of engagement is 1\education.. ie: many mayors don’t even use email..  then related closely… 2\research.. for policy makers to understand goals/metrics..3\ partnerships.. no better way to learn/bene from it.. doesn’t require regulatory reform.. allows experimentation.. 4\ participation.. govts starting to look at ie: sharing econ w/delivery of public services..  ie: seoul with auto .. 5\ regulation

50 min – there is no one regulatory practices..

not even within a space.. why we need to go deep enough and simple enough.. ie: short.. 2 convos as best practice.. everything else entropy izes..

on day one.. need to be as light as possible on regulatory practices.. and want to balance local/global needs.. and get community input…

again.. keep it deep..  and host-life-bits via self-talk as data

55 min – sustainability.. i start with resource underutilization

upcycle ness… which today.. is people energy\ness

let’s do this firstfree art-ists.

58 min – cities.. reduction of waste overnight.. if put into shared used..

so underutilization, efficiency, and day to day practical opps to reduce waste

1:00 – seoul is starting to track all this.. ie: co2.. moneys.. but not all in english.. anything that govts are tracking/reporting.. is starting to get reported out.. the challenge is there’s a whole lot of research that needs to be done that’s not being done.. ie: many start ups are quite lean..

another reason.. to set 7 bn free first.. with tech to facil that chaos.. connect per curiosity.. every day..

1:02 – to really make the case.. and to develop more policy.. need more research.. but not kind of research that takes 3-5 yrs..

again.. imagine 7 bn prototyping.. daily .. host those life bits..

1:03 – why not more research.. ie: peer reviewed papers.. books.. academic papers.. by the time published already out dated.. the space is moving so quickly..  there are an enormous # of youngers studying this..