matt mullenweg

matt mullenweg 2 bw

Interview – Vague Direction People

if you really believe in something,

all in is the only way to be.




I am a founding developer of WordPress, the Open Source software used by over 18% of the web, including this site. The website says WordPress is “a state-of-the-art semantic personal publishing platform” but more importantly WordPress is a part of who I am. Like eating, breathing, music, I can’t not work on WordPress. The project touches a lot of people, something I’ve recently begun to appreciate. I consider myself very lucky to be able to work on something I love so much.

I left in late 2005 to found a company called Automattic, which is the secret force behind WordPress.comAkismetGravatarVaultPressIntenseDebatePolldaddy, and more. Automattic’s sites reach over half a billion people every month, making it one of the largest sites with the smallest team in the world.



find/follow Matt:

His professional blog is, a domain hack.

matt mullenweg site


with Scott Harrison..

world trip


wednesday, november 10, 2010

matt mullenweg

great post on shipping via seth godin: 1.0 is the loneliest numberusage is like oxygen for ideas 
if you’re not embarrassed when you ship your first version you waited too long.
Usage is like oxygen for ideas. You can never fully anticipate how an audience is going to react to something you’ve created until it’s out there. That means every moment you’re working on something without it being in the public it’s actually dying, deprived of the oxygen of the real world. 

friday, december 28, 2012

matt mullenweg – wordpress

matt mullenweg 2012

Matt can’t not work on wordpress….


We are passionate about making the web a better place.


sept 2014:

We have this factory model, and we think someone’s working if they show up in the morning and they’re not drunk, they don’t sleep at their desks, they leave at the right time. But that has so little to do with what you create. And we all know people who create a lot without fitting into those norms.

Many of our workers were self-employed or freelance at some point in their careers, which helps them understand how to be self-directed,” ..

the work ethic ness


Matt on 6 sleeps a day:

segmented sleep ness


Future of WP and Jetpack

Original Tweet:


may 2015 – woo announcement – e commerce:


sept 2015 – no email no offices.. 24% of web content.. next company is like 3%

Matt Mullenweg, the creator of WordPress and CEO of Automattic, the company that develops WordPress and offers a range of products and services for WordPress users both large and small. Automattic is valued today at over $1 billion.

Matt joined me for a wide-ranging conversation on my podcast, during which he shared his aspiration to capture the other 76% of the internet that WordPress doesn’t already manage, and how his 400-person team works largely from home or in co-located offices, and relies almost entirely on an internal blogging platform for communication and collaboration—while avoiding the use of email.


Right now we power about 24% of all websites as of this recording: that is the largest of any of the content management systems. The number two has around 3%. But we are not happy that we have just 24%, and we see a lot of work to get the remaining 76%. Certainly, our near term goal for WordPress is to try to get to a majority because I feel when a majority of the web is driven by open source software, that will drive the web to be a better place. It’ll be more open, more inclusive, with fewer closed gardens and silos, and it will drive as well the proprietary folks to be more open.

www ness – so a way to get there faster.. do this first.. free art ists…


Imagine if in your company, instead of email, everyone could post on a blog, and comment on the blog, and everything defaulted to public, and different groups or teams could have their own space on it, but fundamentally everything was tagged and traceable and transparent.  That’s kind of what P2 looks like.

app chip updates ness


nov 2015 – via Matt’s share on fb:

Today we launched an entirely new experience for WordPress, that’s 100% JavaScript and really fun to use. Here’s my take on it, and I hope you enjoy trying it out.

we asked ourselves a big question. What would we build if we were starting from scratch today, knowing all we’ve learned over the past 13 years of building WordPress? At the beginning of last year, we decided to start experimenting and see.

Today we’re announcing something brand new, a new approach to WordPress, and open sourcing the code behind it. The project, codenamed Calypso, is the culmination of more than 20 months of work by dozens of the most talented engineers and designers I’ve had the pleasure of working with (127 contributors with over 26,000 commits!).


This is the most exciting project I’ve been involved with in my career.

With core WordPress on the server and Calypso as a client I think we have a good chance to bring another 25% of the web onto open source, making the web a more open place, and people’s lives more free.


dec 2015 – (audio) interview: How to Build a Community

what no company has successfully copied so far is the community around it

being open source is a great start… shared community ownership/participation

5 min – 1\ reaching out one-on-one..

7 min – back to houston – from san fran

15 min – onboarding… someone with you for first 20 min

16 min – if you’re going to do one thing.. user testing is best.. it’s difficult to get out of your own mind… also hard to missing obvious.. missing..

18 min – how making money – automatic builds on top of wordpress… jetpacks cost… small percentage that buy upgrades.. like 1%…  give us enough to keep things going

21 min – sustainability matters… people knowing that if everything dries up.. we’d be around for another decade.. automatic is 10 yrs old now.. being in control of your own destiny.. if you’re building something you really think should exist in the world..

24 min – you should never raise money just to survive.. you should do it to accelerate.. ie: if you can do it in 5 months rather than a year..

26 min – you’re always in doubt… ie: world where web doesn’t matter… web on mobile vs web in browser

28 min – can’t do what someone’s doing today..

30 min – commonality.. diff to predict

also why i don’t want to write a book.. things are changing so quickly… staying fast and iterating quickly is true and advantageous…

a nother way


mar 2016 – ceo runs bill dollar business w no offices/email

It’s probably a lifelong mission, to be honest.  The idea is to give everyone, regardless of what language you speak or how much money you have, the ability to have a voice online using the best software in the world.


..clear writing represents clear thinking, regardless of someone’s background, or whether they’re a designer or coder or whatever. …..If I can become a better writer, perhaps I can become a better thinker.


interview at wordcamp2016


Gardner Campbell (@GardnerCampbell) tweeted at 6:03 AM – 27 Sep 2016 :

Ten years ago in RSS-land > Fascinating. #thoughtvectors (


Matt slams wix for stolen code

He puts it this way: “If you want to close the door on innovation, Wix, that’s your decision to make — just write your own code. If you’re going to join the open source community, play by the open source rules.”

Mullenweg said that Wix can make things whole by open sourcing its app under the GPL and having the source code on GitHub so everyone can take advantage of the contributions.