douglas rushkoff

douglas rushkoff bw

First encounter – Program or Be Programmed, book links to amazon:

prgram or be prorammed

on wikipedia

Find him many places – perhaps start here:

douglas rushkoff site

present shock


book links to amazon


present shock notes..

present shock highlights

so many resonating thoughts/ideas…


The fractal is less threatening when its shapes are coming from the inside out.

without an agenda

Jerry seemed content to attend for attendance’ sake.

For Michalski, the “self” is defined by connections. TheBrain isn’t about him, but about everyone else he has met

As of today, Jerry has over 173,000 thoughts in his brain file, and 315,000 links between them, all created manually.23

It’s amazing what creative people can come up with when there’s nobody there telling them what to do.”

The fractal is the beautiful, reassuring face of this otherwise terrifying beast of instantaneous feedback. It allows us to see the patterns underlying the seeming chaos, the cycles within the screechy collapsed feedback of our everything-all-at-once world

Fractals are really just a way of making sense of that screech. Deep inside that screech is the equivalent of one of those cyclical, seemingly repetitive Philip Glass orchestral compositions. We just don’t have the faculties to hear i

after talking about nipping things in the bud.. [again – the starfish]:

there is no bud. Just pollen. Everywhere.

In a networked ideascape, the ownership of an idea becomes as quaint and indefensible a notion as copyright or patents. Since ideas are built on the logic of others, there is no way to trace their independent origins. It’s all just access to the shared consciousness. Everything is everything.

Nothing’s personal—except maybe the devices through which we connect with the network. New ideas seem to emerge from a dozen places at once, a mysterious zeitgeist synchronicity until we realize that they are all aspects of the same idea, emerging from a single network of minds

Steven Johnson would remind us, ideas don’t generally emerge from individuals, but from groups, or what he calls “liquid networks.”1 The coffeehouses of eighteenth-century London

spaces of permission – with nothing to prove – play:

There is no time for an artist or scene to develop unless those involved take extreme measures to isolate themselves and avoid being noticed

taking care of 7 billion artists – a plan for 100% of humanity:

the beauty of a flow-based economy is that it favors those who actively create value

Yes and no,” I replied, breaking the binary conventions of digital choice making

Digital time ignores nearly every feature of kairos, but in doing so may offer us the opportunity to recognize kairos by its very absence

Chronos can be represented by a number; kairos must be experienced and interpreted by a human.

Kairos is perfect timing relative to what’s going on, where chronos is the numerical description of what happens to be on the clock right then.

while digital technology can serve to disconnect us from the cycles that have traditionally orchestrated our activities, they can also serve to bring us back into sync

betting on the sync

Seeing this previously hidden information gives us new access to natural rhythms and the ability to either adjust them or adjust ourselves and our lives to their warning signals.

Or better than simply following along, technologies can sync to us and generate greater coherence for all of us in the process

Everything is recorded, yet almost none of it feels truly accessible.

The time it took to open a file drawer was recorded down to the hundredth of a second, in order to determine the standard time required to complete any job. Once that was known, the efficiency of any particular worker could be measured against it

In a scheduled world, you are told you have half an hour to peruse an exhibit at the museum; in a programmed world, you are strapped into the ride at Disneyland and conveyed through the experience at a predetermined pace.

more here:


Facebook is not the Internet. It’s just one website, and it comes with a price.

agreed.. but the same is true about everywhere no? the same happens on twitter, no?


Life Inc. Dispatch 01: Crisis as Opportunity from Douglas Rushkoff on Vimeo.


Likewise, elementary school boards adopt “laptop” curriculums less because they believe that they’ll teach better than because they fear their students will miss out on something if they don’t. We feel proud that we’re willing to do or spend whatever it takes to use this stuff—with little regard to how it actually impacts our lives. Who has time to think about it, anyway?

Rushkoff, Douglas; Leland Purvis (2010-11-01). Program or Be Programmed (Kindle Locations 158-161). OR Books. Kindle Edition.

We do not know how to program our computers, nor do we care. We spend much more time and energy trying to figure out how to use them to program one another instead. And this is potentially a grave mistake.

Rushkoff, Douglas; Leland Purvis (2010-11-01). Program or Be Programmed (Kindle Locations 193-195). OR Books. Kindle Edition.

Most of the smart folks who could help us are too busy consulting to corporations—teaching them how to maintain their faltering monopolies. Who has time to consider much else, and who is going to pay for it?

Rushkoff, Douglas; Leland Purvis (2010-11-01). Program or Be Programmed (Kindle Locations 217-218). OR Books. Kindle Edition.


program or be programmed
great review of douglas rushkoff’s book
my fav quotes from Venessa:

  • If we agree to categorize ourselves based on the choices available, we become more predictable, our potential for exposure to novelty narrows, and we conveniently transform into statistics for consumer research and targeted advertising.
  • In some instances, all this tagging and categorization based on preferences is valued for the personalization it gives us and assistance in decision making. But, we should be aware that there is a point where a trade-off is being made, and we begin to voluntarily limit our perspectives and ability for growth.

[reminds me of Kevin Kelly’s what tech wants.. minimize what we do, but keep the options limitless]

  • No amount of reading or theorizing can replace prototyping, testing, and experiential learning and knowledge building.
  • In fact, it seems the closer you are to the actual creation of value, the further you get from the money.
  • In essence, we’re all marketing to each other instead of just doing the thing we’re advocating.
  • by approaching the digital experience with the understanding that nothing is really off the record, we can shape our online identities by being willing to own the words we say.
  • As Rushkoff put it, “The history of the Internet can probably best be understood as a social medium repeatedly shaking off attempts to turn it into something else.”
  • Like Buckminster Fuller said: You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.

via @zephoria

also from danah boyd
the 2011 horizons report 

wondering in the critical challenges if we flipped – went bottom up for importance. specifically, organizing, tagging/coding video documentation, esp conversation. (humanity 4.0 – all about convo)


Michael Wesch‘s 2011 rethinking ed:

1 min – Douglas Rushkoff et al- that’s not just – we’re getting another renaissance

4 min – if you’ve got enough links… you don’t need the hierarchy anymore..


the invention of the corporation..

our commitment to debt based system..

the distrust..

it’s good for when aliens attack..

not good when we want to inhabit reality..

we need to use our heads.

occupy – not just riling up against the now.. fighting an unlevel playing field that has been building up for years..

don’t let anything too particular define it

maintain cohesion without centrality..

now occupy your town.


four of us attended ContactCon – put on by Douglas and Venessa:



Douglas is evangelist for codeacademy:

codeacademy siteas it reads on site:

Douglas Rushkoff, PhD. (Digital Literacy Advocate), is a new media theorist and activist dedicated to promoting digital fluency around the world. His books include Program or Be Programmed, Present Shock, Life Inc, and Media Virus, and his PBS documentaries include Merchants of Cool, The Persuaders and Digital Nation. He also played keyboards for PsychicTV.


rushkoff on snowden

Ed Snowden is a hero because he realized that our very humanity was being compromised by the blind implementation of machines in the name of making us safe. Unlike those around him, who were too absorbed in their task to reflect on their actions and pause in their pursuit of digital omniscience, Snowden allowed himself to be “disturbed” by what he was doing. More in the midst of technology than most of us will ever be, Snowden disengaged for long enough to be human, and to consider the impact of what he was helping to build. He pressed pause.



17 min – maybe there’s not health care, but there’s healthier people…

26 min – let’s not re-ify the system

32 – how do we scaffold so that this can grow in a sustainable way.. because the shouting doesn’t work

1:07 – exactly nicco – create one that makes the original go away.. one that doesn’t even talking about voting.. congressmen.. 

1:16 – max interaction w/min coercion -

how about no coercion.. ?

1:19 – diversity… (nicco)

city as ecosystem

1:20 – security..

does security matter if transparency occurs as thunderclap

1:25 – tools.. (anna)

what if it’s our personal fabrication.. that makes it possible/useful any/every second

1:27 – collaboration to be easier (ben)

again – if the conversations are part of your being.. talking as data, app & collab space

1:31 – peer to peer

in the city

meet your neighbors..

big does go to small.. govt becomes neighborhood gatherings.. conversations/doing/being becomes your vote.



generation like:

generation like

customer as marketer…

so not so good if we keep focusing on consumerism.. money as success..

bad – selling out authenticity to gain a like/attachment.. empty success ness.. whether with money or not..

but it’s cool the way it’s helping people to become expert at something they love.. 53:47 ness

can kids really win when they don’t make the rules – douglas

getting likes does feel good – at least in the moment – douglas

post on Douglas’s site:

likes on rushkoff site



spring 2015:

This is media studies for Occupiers.


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